Spring/Summer ’16 Fashion Shows: FUTURE GENERATION

The following post is written on July 14th, 2015. I wrote this post with a fellow student for our website Trendpit.nl . This post is about Jazz Kuipers and Jef Montes’ fashion shows, during the Mercedes Benz Amsterdam Fashion Week July 2015.

The ‘Future Generation’ show contained two parts: two catwalk shows and an exposition of five different designers. These designers gave their personal vision on the future of fashion, creating unique worlds where fashion is as serious as it seems relative.
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White lights and fog appeared at the beginning of the catwalk. Dark music began to play when the ‘warriors’ of Jazz Kuipers appeared one by one out of the fog with a truculent look on their faces. Jazz Kuipers showed her collection ‘TWO’. The male models were dressed in black architectonic clothing with a lot of leather. They looked raw and tough. Some of them wore face-concealing masks. Our feeling of the future after seeing this show is dark and truculent.
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A boat sailing through the wild ocean fighting against the rough waves appeared on the screen while shrieking, irregular sounds were screaming through the room. It felt like we were on a boat floating through the wild ocean that seemed to sink. The first model walked down the catwalk, dressed in a white dress with a white balloon in her hands. The balloon cracked and the water splashed over her dress. This is where the show began. Jef Montes showed his ‘Velero’ collection, which means sailboat in Spanish. The clothing was mostly white, but some of the items were black and blue. The silhouettes were organic and had imperfect details.
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White can mean the end of life but it can also be seen as the beginning of a new life. Water was clearly an important subject during this show. Water is unpredictable, just like our future, and water could be one of our dooming scenarios in the future. Jazz and Jef showed us architectonic fashion versus organic fashion in one night. Are we ready for this future?

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